| No, no! I'm not talking about "how to make money by | | | | books were actually pretty well written. Paul thinks that |
| selling underwear's oÂn the Internet" I'm talking | | | | the internet is not a good place to market products |
| about Jeff Paul, the super marketing guru of 90's who | | | | because the average person oÂnline is young and |
| shouted "How I Earn $4,000 a Day Sitting at My | | | | not financially qualified to buy much... but all that is |
| Kitchen Table in My Underwear?" But it's a GONE | | | | constantly changing or changed now a days. Some |
| story now. What happened to Jeff Paul, oÂne of | | | | marketers said Jeff Paul's course is great and it really |
| the most successful students of "Dan Kennedy's" the | | | | helped them. But the oÂnly problem is that like |
| father of Marketing? | | | | many great systems, there are now far too many |
| If you were a subscriber of "Entrepreneur Success" or | | | | people doing what he teaches. So the system and |
| "Business Opportunities" in the early 98, you might have | | | | techniques are saturated. |
| noticed Jeff Paul's catchy ads, depicting him sitting at | | | | Some of Great stuffs of Jeff's and their relevant Ad |
| his kitchen and in his underwear talking over the | | | | headings! |
| telephone and counting money and ads like "How I | | | | 1> How to Make a Fortune with Joint Ventures: Value |
| earn $4000 a day sitting at my kitchen table in my | | | | $397 |
| underwear?" Jeff himself declared he makes 1000's of | | | | "How to Make Money Selling Products, Even If You |
| dollars a day before his lunch! Those catchy, interesting | | | | Have No Products, No Customers...Or No Money!!" |
| and funny ads were run continuously for about 3 | | | | 2> How to Make a Surgeon's Income! Value: $297 |
| years in the early 98. But those ads were suddenly | | | | "At Last, The Totally Risk Free Way For |
| disappeared; Jeff Paul suddenly sunk somewhere in | | | | Entrepreneurs Like You To Make Huge Sums of |
| deep marketing competition. | | | | Money Without Ever Leaving Home!" "How to Make a |
| When I started exploring information about Jeff Paul, I | | | | Surgeon's Income as A Home Based Business |
| heard/read many interesting stories. Much information | | | | Consultant (After All It's Not Brain Surgery)" Is The |
| is not available about Jeff's childhood or about his | | | | Easy Way To Enjoy The Totally Risk Free |
| parents. | | | | Satisfaction Of Making $500-$1,000 An Hour, |
| Jeff attended the University of Illinois where he studied | | | | $10,000-$20,000 A Month From The Comfort Of Your |
| anthropology. So I'm not sure of what direction he | | | | Own Home in Your Underwear!" |
| wanted to take in his life. He ended up dropping out of | | | | 3> Instant Profits Marketing: Value $497 |
| college and worked for his father's retail store in | | | | "101 Secrets to a Six Figure Income... How to Get More |
| Jackson Mississippi. He had problems with working for | | | | Customers, Clients or Patients in a Month than You |
| his father's retail store and he was totally unhappy with | | | | Now Get All Year!" Instant Profits Marketing! How To |
| his decision. | | | | Use Little - Known, Advertising And Selling Secrets |
| So Jeff decided that taking night school classes in | | | | Your Accountant, Advertising Agency Or Sales |
| accounting might lead him to a better career and | | | | Manager, Can't Tell You! "No More Cold Prospecting |
| income. After a year of classes he moved back to | | | | Wasted Advertising, Begging For Referrals, Waiting |
| Chicago and purchased an accounting franchise for | | | | For The Phone To Ring, Or Frustration! End The |
| $15,000 and met his business partner. That was the | | | | Stress INSTANTLY!" |
| first chapter of "Joint Venture" in Jeff's life! | | | | 4> Jeff Paul's Boot Camp: Value $997 |
| Unfortunately the accounting business didn't last long | | | | "Hear My Students And Me Reveal Every Detail |
| because Jeff's partner ended up stealing the company | | | | About Making Money Quick And Easy, Sitting At |
| coffers. And the worst part is Jeff had naively | | | | Home In Our Underwear In The Complete, Unedited |
| co-signed an SBA loan which was being called due | | | | Tapes Of The Jeff Paul 2 Day Bootcamp!" "Right |
| and payable in full, a whopping $204,000! That's how | | | | From The Horses' Mouths...How Both Myself And My |
| destiny played in Jeff's life. | | | | MOST SUCCESSFUL STUDENTS Place Ads, Take |
| Jeff was down oÂn his luck and about to give up | | | | Orders, Sit At Home And Make Thousands Of Dollars |
| oÂn his dream of financial independence. He found | | | | Each And Every Day In Our Underwear!" |
| an opportunity to meet and work with Dan Kennedy. | | | | Jeff's other Marketing Stuffs: |
| (Dan Kennedy is highest paid marketing consultant in | | | | - Video: "How to Make Money Quick and Easy at |
| America. Dan will give you at least 100 new ideas to | | | | Your Kitchen Table in Your Underwear." |
| improve your current business if you meet him!) Jeff | | | | - Cassette Tape: "The Number oÂne Secret |
| had signed up for oÂne of Dan Kennedy's | | | | Direct Marketing Formula of Kitchen Table Millionaires." |
| seminars as a last bastion of hope. | | | | - Manual: Jealously Guarded Secrets, Formulas, |
| Shortly thereafter, Jeff wrote his first successful direct | | | | Shortcuts, and Strategies for Instant Cash. |
| marketing training course for Financial Planners and | | | | - Manual: The TRUE Secrets of Making Money |
| accountants. His company was called "Profit Plan | | | | oÂn-Line Revealed. Even If You Know Nothing |
| Systems". Jeff is more widely known for his mail order | | | | About Computers. |
| success course, How I Earn $4,000 a Day Sitting At | | | | - Manual: Jeff Paul's Confidential Guide to Products |
| My Kitchen Table in My Underwear. | | | | oÂn-Demand. |
| Maybe you can still buy this particular course from | | | | - Manual: Jeff Paul's Confidential Directory of Hot |
| classified ads and display ads in "Biz Magazines" like | | | | Markets. |
| Business Opportunities and Entrepreneur. Jeff's ads | | | | - Manual: Jeff Paul's The Beginner's Instant Start Direct |
| was selling teaser version of his course for 20 bucks. It | | | | Marketing Toolkit. |
| was really a glorified sales letter masquerading as a | | | | - Manual: Jeff Paul's 537 Ready to Sell Reports That |
| product. Anyway, from there you could order the | | | | Turn Pennies into Hundred Dollar Bills! |
| complete course for about 200 bucks! | | | | Jeff Paul is actually a student of the famous Dan |
| Although "How I Earn $4,000 a Day Sitting at My | | | | Kennedy. Obviously Jeff was a very talented student |
| Kitchen Table in My Underwear" does have some | | | | because Dan took him under his wing and turned him |
| excellent gems of timeless direct marketing wisdom | | | | into an advertising giant |
| (like "Sell them what they want. Give them what they | | | | Now what I believe is Jeff Paul's Marketing System |
| need."), you are probably better served by getting your | | | | must be great. But the problem is that he told the |
| marketing education elsewhere! Why? | | | | whole world about it a long time ago. And now I heard |
| The main reason is the quality of the course | | | | he has several hundred students doing the exact |
| presentation. Basically the course was a re-purposed | | | | same thing he does. And these students are now |
| version of the marketing system he sold to Financial | | | | teaching and selling his old material to others by writing |
| Planners. Ninety percent of the material was the same. | | | | the same basic type of course they bought from Jeff |
| This course was somewhat disorganized, was thrown | | | | Paul. You can actually buy Jeff's products in e-bay |
| together in a random manner! Pages were crooked | | | | auctions at discounted rates. Will it work now? Don't |
| (2nd & 3rd generation photocopies!) and had missing | | | | ask me! |
| pages. The information presentation was disjointed. For | | | | Like I said, Jeff and his course are great, but just |
| example, it was hard to keep from getting distracted | | | | outdated in my opinion. I searched for Jeff's products |
| by the poor quality of the page copies. | | | | reviews at Amazon. But Amazon's database contains |
| Jeff probably sold resale rights of his marketing course | | | | no information about Jeff's stuffs. The fun part is |
| to other marketers who are simply photocopying | | | | Amazon has recommended me to buy Dan |
| seminar book pages, popping them in a 3 ring binder; | | | | Kennedy's stuffs! |
| making bad dupes of cassette tapes; placing national | | | | I recently heard that Mr. Fire Yanik Silver had an |
| ads; selling it as a COURSE! The same "Copycat | | | | interview with Jeff Paul. I did not find more info |
| Marketing" formula! | | | | oÂn this interview. |
| Whatsoever, Jeff Paul is widely respected for his | | | | I think Jeff Paul would have been a success either |
| direct marketing expertise. And he had great mentor | | | | way just because he has true talent and dedication to |
| like Dan Kennedy. Dan used to introduce Jeff as his | | | | his work within himself. Like many other marketing |
| favorite and most successful students in BIG | | | | teachers, Jeff Paul is obsessed with marketing. |
| Seminars! | | | | Anyway finally I wish all the best to Jeff Paul and his |
| Jeff actually produced some NO BS great manuals, | | | | kitchen table, underwear marketing! |
| training videos, inspirations tapes etc. Some of Jeff's | | | | |