Solving the Menu Mystery

Losing weight and being on a diet means knowinglabels. Package labels now boast of ingredients that
exactly what you're eating at every meal. This usuallycan cure your cancer, lower your risk of heart disease
rules out going out to restaurants because it's alwaysand make you immune from Alzheimer's disease
a mystery how your food is being prepared and withbased on ingredients that have changed only slightly or
what ingredients. Portion sizes are also a challenge asin some cases, not at all. After all, slapping a label on a
they are usually way bigger than you're supposed tobag of apples that says "Gluten Free" is a little
eat in one meal.misleading to people who don't realize that apples
The good news is, due to the lobbying efforts ofnever did and never will contain gluten.
community activists, more and more states are nowThe goal of all this increase in information is to make
providing detailed nutritional information on their menus.consumers more aware of what they're eating and
In some cases, this is mandated by law and in othershow healthy their food choices are. This effort seems
restaurants are providing the information voluntarily into be succeeding, too. The Food and Drug
an effort to give the consumers what they want.Administration did a survey of health and diet in 2008
In many restaurants it's now becoming common tothat seems to indicate that people are becoming much
see a wealth of detailed information on menus such asmore label savvy. Over half of the people surveyed
calorie counts, sodium levels and amount of saturatedanswered that they read nutritional labels in the
fats. Now, along with the ingredients that went intogrocery store and almost 40% of respondents claimed
your lasagna you can also see how much salt you'rethat they weren't fooled by spurious claims of "low fat"
taking in as well. You have to be a little careful thoughor "high fiber".
to make sure that just because it says "low fat" nextBusiness owners in the food and beverage industry
to a menu item that there isn't a high level of otherare now getting clued in to the benefits of consumer
undesirable ingredients such as sodium or cholesterol.education to their bottom lines as well. The recognition
Low fat is a good idea but not if it's at the expense ofthat giving the customer what they want by offering
other nutritional goals.specialty menu items that appeal to people who had
The increased focus on providing the information onfew choices in the past is helping to drive up sales.
what's in your food has lead some food makers toThis works out well for the customer and it's good for
get a little creative with the claims they put on thethe business as well.