| decade ago, the fist print/apply label applicators were | | | | need to maintain several different label types, as one |
| introduced. These products were designed to handle | | | | basic label can be printed in a number of different |
| both the printing and application of pressure sensitive | | | | ways, as necessary. |
| labels at the same time. Touted as an all in one | | | | If that kind of flexibility sounds attractive, you may also |
| solution, the print/apply machines entered the | | | | want to consider some of the other benefits of print |
| marketplace slowly. | | | | apply applicators. They can help to decrease overall |
| Today, print/apply label applicator solutions are | | | | labor costs, as they combine what have traditionally |
| becoming more commonplace. Improvements in | | | | been two different aspects of processing into one |
| technology and efficiency have spurred increased use | | | | step. |
| of these applicators. Is a print/apply label applicator right | | | | If you are currently using a traditional label applicator, |
| for you? | | | | you may be less than thrilled with its accuracy in label |
| The answer to that question will be based on a few | | | | placement. New print/apply equipment, outfitted with |
| considerations. First, print/apply technology is perfect | | | | smart technology boasts very accurate |
| for those who will be using the same conveyor to | | | | placement and can consistently apply labels to |
| process a number of different products in smaller lots. | | | | designated areas--even on irregularly-shaped items. |
| New print/apply technology allows the label applicator | | | | Retooling the labeling system on your line may seem |
| to see the object and to then make a | | | | like an expensive and time-consuming endeavor. |
| determination of which label to apply. This means one | | | | However, many print/apply users believe the machines |
| can avoid having to reload their applicator each time a | | | | compensate for the initial cost and inconveniences |
| different product is processed. It also eliminates the | | | | quickly via improved quality and efficiency. |