| While "urban sprawl" and "smart growth"
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| | people by 1970, only three years after
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| seem to be key phrases in the news these
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| | the city officially changed its name to
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| days-especially among politicians and
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| | Cerritos (chosen because it was located
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| environmentalists, the truth is "smart
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| | in close proximity to the original land
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| growth" can only happen when there is a
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| | grant Rancho Los Cerritos). Seeing the
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| plan in place to grow. "Smart growth" is
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| | potential problems with continued
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| not a reaction to a housing boom. Neither
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| | population growth, Cerritos wanted to
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| is it a way to boost a city's economy as
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| | continue to grow in a well-developed
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| it begins to slide into a slump. Truly
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| | manner under a policy of continual
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| smart growth is a new city's plan to,
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| | environmental improvement. The standards
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| over years, accommodate more people and
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| | and goals of the policy laid out ways to
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| businesses, without comprising its
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| | achieve a park-like community and still
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| natural resources or the quality of life
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| | allow for commercial, industrial, and
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| for those who are already there. Despite
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| | residential development. The first
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| what many people are labeling as "smart
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| | Cerritos General Plan was adopted in
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| growth" in an effort to pad their own
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| | October of 1971, to provide for a
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| bank accounts or please their more
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| | controlled urban development. The plan
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| powerful constituents, smart growth can
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| | itself guaranteed convenient access to
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| happen. And it has in the California city
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| | shopping near homes, locations for a
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| of Cerritos. Cerritos is an unassuming
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| | multitude of services, attractive
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| city, less attention-hungry than its
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| | neighborhoods, and parks for recreation.
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| bigger brothers Los Angeles and
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| | A revised version of the General Plan was
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| Hollywood. Nestled just northeast of
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| | adopted in January of 2004. So how did
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| Long Beach and northwest of Anaheim, the
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| | they do it? Approximately half of the
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| city of Cerritos isn't well known. Most
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| | city's land is designated for residential
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| Americans wouldn't know that it's home to
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| | development. This didn't slow Cerritos
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| Cerritos College (the third largest
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| | down. From 1970 to 1972, Cerritos became
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| Hispanic-serving community colleges in
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| | California's fastest growing city with a
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| the country), Isuzu Motors America,
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| | population increase from 15,800 to
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| Inc.-well-known for its top-of-the-line
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| | 37,700. But it wasn't just the
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| SUV "Ascender" and pickup trucks, and
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| | residential development that was being
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| United Postal Services (which employs
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| | focused on. Cerritos opened the first
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| approximately 5,000 people in Cerritos
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| | solar-heated City Hall complex in U.S.
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| alone). California Business Magazine
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| | history in 1978. The City developed the
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| named Cerritos one of the best 100 Cities
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| | Cerritos Auto Square in the early '80s,
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| to do business in the state. Incorporated
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| | which now generates $10 million+ in sales
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| in 1956 as The City of Dairy Valley,
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| | tax revenue annually. In 1997, Cerritos
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| Cerritos' original name reflected the
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| | opened a state-of-the-art Cerritos
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| community's agricultural focus. At that
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| | Sheriff's Station/Community Safety Center
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| time, dairy cattle outnumbered the
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| | to the tune of $10 million to provide
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| residents of the city nine to one as
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| | residents with public safety services
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| there were less than 5,000 people living
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| | 24-hours-a-day, 365 days a year. In March
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| in the incorporated city. Cerritos
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| | of 2002, the Cerritos Library was
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| received its charter to become a
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| | dedicated-an 88,000-square-foot building
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| California city two years after its
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| | featuring art collections, educational
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| incorporation, which marked the beginning
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| | displays and beautiful conference center
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| of its "smart growth." Approximately
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| | s. As anniversary gifts commemorating 50
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| eight years later, rising property taxes
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| | years as a city, The Cerritos Sculpture
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| and land prices began to take their toll
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| | Garden and a fitness/wellness center at
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| on dairy operations, and by the early
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| | the Cerritos Senior Center were dedicated
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| 1960s the agricultural crux of Cerritos
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| | in 2006 to the community.
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| was beginning to falter. In March of
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| | For the ultimate in sports utility
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| 1965, the citizens decided, in a special
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| | vehicles check out Isuzu. Many drivers
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| election, to permit homes to be built
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| | are finding out that owning an Isuzu SUV
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| under strict residential development
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| | is a smart choice for saftey and getting
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| guidelines. This change led to a spurt in
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| | a higher gas milage. Go to a showroom
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| the population growth, with the
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| | today!
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| population edging to just under 16,000
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